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A more stylistic approach was taken for this Christmas in gold, silver, white and the unconventional black.
Pre & post photoshoot productions of premium supermarket Christmas shopping catalogue, including set design and styling for nearly 50 foods, hampers and other product shoots.
Addition to traditional gingerbread house and roast, there were more food options this year, such as Korean and Japanese. In order to create a coherent look as a whole, we shot all the foods in bright backgrounds (silvery grey and white) with consistent colours tablewares and ornaments. It was cool neutral tone with touch of golden/silvery for all images.
We variegated the gold/ silver/ white/ back colour palettes in different textures for the hamper backdrop set designs, included blackboard, white wood, marble and shimmery textured fabrics. Also mix and match the Christmas baubles in various textures of glittery, shimmery, shiny and matt. The simplistic consistent looks has taken a long planning and hand-crafting behind the scenes.
